A business accessories company pushes the envelope

Leed’s

Keeping pace with the company’s aggressive growth, we designed a Leed’s identity variant based on the bright red apostrophe of the Leed’s corporate logotype (which we also designed.) The lively curl, used alone and as a pattern, is just the latest step in the Leed’s brand evolution, which can only be characterized as consistently vibrant, fresh, and constantly moving forward.